Charmae is an ode to quiet beauty —
to the details that don’t ask for attention, yet are never forgotten.

Born from a love for subtle elegance, Charmae creates bag charms that feel intimate and intentional. Each piece is designed as a gentle expression, adding meaning rather than excess. Never loud. Never fleeting. Just enough to feel personal.

We believe true luxury lives in emotion — in the way something feels when you reach for it every day. Our charms are made to accompany you through moments both ordinary and special, becoming part of your rhythm, your style, your story.

Timeless in design and refined in spirit, Charmae invites you to curate your bag the way you curate your life — thoughtfully, beautifully, and on your own terms.

Not just an accessory.
A signature you carry.